I am a certified copywriter and content writer. A freelancer, they say, so be it. For me, it means freedom and a chance to spend quality time with my wife and kids.
Being a proud dad of a teenage boy and twin girls of five keeps me busy and helps me stay fit. Also, it gives me a healthy perspective and a clear vision of what the life-work balance should look like.
I appreciate an opportunity to do what I love most and put all my heart into it.
I love books, travelling and cooking.
Trained as a machine building technician, I also hold an M.A. in Mediterranean Archaeology, but writing was always my stuff. Which I happen to love.
I have contributed to various magazines as an author and journalist. Forged dozens of short stories, some published in noble literary magazines. Copywriting came to me naturally as a way to utilise my creativity and imagination to give people what they want: happiness. It’s all about that. Happy clients get a high conversion rate, visits, sales, brand positioning, you name it, and satisfied customers get the products and services they want and need.
Copywriting is no different from other forms of writing. Novella, short story, or essay have their unique purpose and meaning. They all have to be mastered as a form. Copy is the same. When executed well, it is a little gem. It shines.
When writing a copy, I focus on two things: the audience and the message. Every project is a little marvel which feeds my imagination. I enjoy what I do, so I always create a unique, compelling, informative piece that perfectly serves its purpose.
And I am a magnet for ideas.
Greg's Copy Studio
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